Last week, new research by Zoopla revealed a third of buyers already know the street they want to live on. In some cases, even the exact house has been identified before a buyer starts their purchasing journey.
As a local estate and letting agent, we are very aware of this trend. We often have potential buyers, and even tenants, looking to purchase or rent property in very specific areas. Often enquiries can be property type specific; a semi-detached, or a certain number of bedrooms or other specific criteria, however we are experiencing more and more of the type of query the Zoopla survey suggests. We are contacted most days via telephone, email and social media asking if we have property available on a particular street or post code.
Online portals like Zoopla, Rightmove and OnTheMarket allow anyone to browse the market, regardless of whether they are actually thinking of moving or not. Window shopping online and creating a wishlist or shortlist of ‘future property purchases’ isn’t uncommon. People are able to glimpse into nearby homes and properties and get a flavour of the interior and exterior of the property that previously would have only been accessible via a physical property viewing.
Fuelled further by the likes of Pinterest and Instagram and other social media platforms, where property or home enthusiasts can save photographs of beautiful homes, interiors, gardens, bedrooms, kitchens etc means people are choosing their ideal home, or future property purchase, long before they actually intend on moving.
As property professionals, with experience and knowledge of the local area, we know the sought after streets and post codes. This means working harder to secure the listings of favourable properties within Bolton, Little Lever and the surrounding areas.
Do you already know the exact house or street you wish to live in? Contact us and see if we can’t find you something that meets the same or similar specification to help get you into your new, dream home faster!
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