When it comes to choosing somewhere to live, it’s all about location, location, location, right? But just what does this mean to you? What local amenities make a place more desirable?
Is it the shops in the area? The schools, the views, the local pub?
A new study by Good Move suggests a shift in traditional preferences. Living in the catchment area of a good school is slipping in popularity, making way for a new priority; budget supermarkets!
39% of respondents said they would like to live near a budget food retailer like Aldi or Lidl. Just 29% sited a good school as a priority, which had previously been a top preference for many years.
The trend appears to be driven by younger generations, with 54% of Gen Z (those aged 18-24) saying living near a budget supermarket was a top priority. This number steadily dropped with age, with 34% of over 45s placing importance on cheaper stores.
This makes for interesting reading as both Gen Z and Millennials (22-37 year olds) continue to struggle to get on the housing ladder. Despite this, the amenity they place most significance on now ranks second in the overall desirable amenities’ charts.
Across all age demographics, the 10 most desirable amenities are:
1. Scenic views – 44%
2. Budget supermarkets, such as Aldi, Lidl and Iceland – 39%
3. Local restaurants/bars – 37%
4. Traditional pubs – 36%
5. Independent shops – 34%
6. Walking trails – 33%
7. High-end supermarkets, such as Waitrose and Marks and Spencer – 32%
8. A certain school catchment area – 29%
9. Coffee shops – 28%
10. Local library – 25%
Ross Counsell, Director at Good Move, said: “Everyone has their own priorities when moving house, but it’s interesting to see how the overall patterns are changing.”
“Budget supermarkets are definitely growing in popularity, especially among the younger generations, and their presence in a region is now making a place more desirable to live.”
Let the team at Mistoria Estate Agents Bolton help you with your next property move. Be it a purchase or a rental, we can help find you the perfect place based on your requirements and needs. Our team know the local area and property market well so you can trust us to find a home that is just right for you.